Pink Saloon
Pink Saloon is a boutique fashion retailer in Wichita, KS. The store needed to improve its brand to appeal to a more upscale audience and leverage the growing e-commerce trend in retail. I led the team that managed a print and digital marketing strategy that included a new website, Look Book, social engagement, print ad campaign and merchandise design.
Results:
E-commerce sales allowed the company to sell and promote in a completely new channel.
Digital marketing strategies (including social) grew audience engagement by 200%.